Vibram - Maker Project Demo Video

Vibram, the ubiquitous sole maker and footwear pioneer enjoys an integral role at the base of some of the finest shoes n the world. But that was exactly the problem: being beneath some of life's great adventures doesn't always earn you the recognition you deserve. The solution? The Vibram Maker Project—a custom soling program that gives people a myriad of new options to personalize their style and brings the Vibram name front and center. The tag line for the new program says it all: We've got sole, you've got options.

Role: Copywriter
AD: Andrew Haynes
CD: Todd Wender